Tuesday, September 10, 2019

Virgin Group Case Study Assignment Example | Topics and Well Written Essays - 250 words - 2

Virgin Group Case Study - Assignment Example Some of the aspects of transformational leadership of Branson include inspirational motivation. For instance, he believes in collective responsibility of teams and motivated employees. Another aspect of the transformational leadership of Branson intellectual stimulation since he challenges the existing assumptions and promotes creative ideas. He invented space travel since he believes that the earth is tiny, unlike space, and he is also committed to developing a submarine that can reach ocean floors. He has idealized influence and acts as a role model for his employees. He instills trust and high ethical behavior in his business since he is committed to environmental conservation and charity work. Branson also makes individualized consideration through listening to all employees and showing support for the teams. He understands the needs of customers and employees and this is mainly why he dressed up in and boots a cowboy hat during the opening of regular flights to Dallas to symboli ze the needs of American customers (Daft 425). If Virgin Group was to go public tomorrow, I would be willing to purchase the stock. Richard Branson would be committed to ensuring profitability and high return on the shareholder's investments. I would be assured of positive returns since his diversification and acquisition strategies would ensure positive returns even during harsh business environment. Branson has high-performance expectations thus would pursue aggressive investment strategies in order to meet the expectations of the shareholders.

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